What is an Ad?
Ad definition: as is short for advert; it is a piece of advertising content.
Ads are used by marketers (or advertisers) looking to increase exposure, sales, or brand awareness.
They typically contain:
- Copywriting
- Imagery
- Calls to action
- Rich media
Ads can be targeted to both existing and potential new customers. They can also be combined to create ad groups and ad campaigns.
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