What is B2C?
B2C definition: B2C is short for Business-to-Consumer; it refers to brands who target their products and services directly to consumers.
B2C brands are the most common type of brand we encounter in everyday life. They provide the majority of household and retail-based services.
For example:
- Clothing stores
- Cinemas
- Grocery stores
- Gyms
- Streaming services
Popularity of the term B2C
Concept related to B2C
Additional resources about B2C
- What is B2C eCommerce?
- Understanding the Differences Between B2B and B2C Marketing
- Business-to-Consumer (B2C) Marketing
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