Social media is an indispensable tool for businesses to connect with their audience and promote their brand. The average internet user spends 2.5 hours a day on these sites, so using social media to m…
Twitter is one of the largest and most influential social media platforms in the world, with a diverse user base sharing and consuming content daily. One of the key features of Twitter is its trending…
Background In this Loomly Success Story, we spoke with Sarah Mills, Founder of Ink & Olive Media, a digital marketing boutique based in Ashburn, Virginia. Sarah founded Ink & Olive in 20…
In this Loomly Success Story, we spoke with Kai Savage, Digital Marketing Manager at Be My Social, a social media and digital marketing agency based in Doncaster, United Kingdom. Be My Social was …
Is TikTok right for your brand? With 1 billion monthly active users, a growth rate of 8 new sign ups per second, and sky high levels of engagement, it makes sense that you may be feeling some press…
Is your marketing team as efficient and effective as it could possibly be? If they don't use marketing automation tools, they most probably aren't. The average marketer spends a third of their t…
Black Friday is the busiest shopping weekend of the year. What started as a one-day event after Thanksgiving has become a four-day shopping event ending on Cyber Monday. Last year, consumers spent …
Public relations is not a new concept – it defines how an organization communicates with its audience and builds its reputation. But how brands use PR has changed significantly. For starters, ne…
Recruitment marketing is becoming more crucial than ever for all businesses, big and small. There are more job opportunities for top talent now, especially with the shift to mainstream remote work …
Compassionate marketing is not about looking nice on the surface just because it’s the expected norm. Neither is it about being opportunistic nor jumping on the bandwagon in times of crisis. It inv…
