2020 Marketing Trends That Will Give Your Team An Edge

Now that 2020 is here, we thought it would be a great time to share with you eight of the top 2020 marketing trends we have identified internally: Privacy Will Reach Peak Importance Branding W…

Brand Switching: Introductory Playbook [2020]

Today, we are going to talk about brand switching. We will discuss: What brand switching is How it impacts your marketing team Research-backed reasons why customers switch brands 5 da…

Brand Loyalty: The Definitive Guide [2020]

Every marketing team dreams of building brand loyalty. To attract a core group of committed customers who will be there for every: Release Update Sale Event All while singing your …

Collaborative Marketing: The Definitive Guide [2020]

Collaborative marketing can inject new life into your brand. By collaborating with your peers, and creating a new attention-grabbing campaign, you can: Drive engagement Boost sales Captu…

Google My Business: The Definitive Guide [2019]

Does your marketing team need to bring real people to a physical location?  Then you need to be using Google My Business. By learning to create, optimize, and publish content to a Google My Busi…

Growth Hacking: 5 Creative Ways To Get More Out Of Your Content

Today we are going to look at content-focused growth hacking. Specifically, five growth hacks to help you: Save money Increase views Grow your audience Connect with the right customer…

The 10 Best Marketing Podcasts [2019]

Marketing podcasts — particularly the best marketing podcasts — present an epic opportunity. They allow you to unlock industry leaders’ secrets to create impactful campaigns. It is like creating…

Social Media Stories: The Growth Opportunity Your Brand Don’t Want To Miss

Today we are going to focus on social media Stories. Specifically, we are going to look at: What Stories are (and why they matter to over one billion people). Which platforms you need to fo…

Facebook Ads: The Definitive Guide [2019]

Today we are going to tell you everything you need to know about Facebook Ads. We are going to break things down as follows: Table of Contents Why Facebook Ads are important How to get…

Brand Governance: 6 Guidelines To Better Manage Your Brand

Brand governance has always been a rigid term. When you hear it, the words “enforce,” “impose,” or “control” are rarely far behind. And, there is often a long list of rules about what your brand is…