What is Content Curation?
Content curation definition: content curation is the process of finding, collecting and using relevant third-party content in a brand’s marketing strategy.
Content curation is a great way to generate discussion, promote ideas, and collaborate with other relevant brands and publications.
Social media managers often create updates using relevant:
- Industry blogs
- YouTube videos
- Podcast episodes
- Industry reports
There are many publications who have built their entire following based on content curation, like Social Media Today.
Popularity of the term Content Curation
Concept related to Content Curation
Additional resources about Content Curation
- The 3 Most Effective (And Overlooked) Content Curation Strategies
- Content Curation: Is It (Still) A Worthwhile Strategy
- Content Curation Tools: The Ultimate List