Curated Content Definition
What is Curated Content?
Curated content definition: curated content is relevant third-party content that has been found by a content curator to display on a brand’s owned marketing channels.
Curated content often comes in the form of:
- Images
- Videos
- Reports
- News Stories
There are lots of different types of content curation that can be used.
The simplest – and probably most common – form is resharing third-party content on a marketing channel like social media. But, styles of curated are constantly growing and changing.
For example:
Wisecrack uses film and television footage to create “original” curated content where they discuss the philosophy of pop culture.
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Popularity of the term Curated Content
Concept related to Curated Content
Additional resources about Curated Content
- The 3 Most Effective (And Overlooked) Content Curation Strategies
- Aggregate content vs curated content: what’s the difference?
- 7 curated content examples to help you master the curation game