What is Digital Asset Management?
Digital asset management definition: digital asset management – commonly called DAM – is a system for storing digital files and folders.
It provides a singular online location so that teams can easily access files, such as:
- Images
- Videos
- Audio files
- Documents
Having a digital asset management system in place has a lot of benefits for both normal and cross-functional teams.
DAM can:
- Reduce bottlenecks
- Save time
- Speed up workflows
Loomly’s brand success tool offers a Digital Asset Management platform as standard.
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