Loomly Success Stories: Ink & Olive Media
Background In this Loomly Success Story, we spoke with Sarah Mills, Founder of Ink & Olive Media, a digital marketing boutique based in Ashburn, Virginia. Sarah founded Ink & Olive in 20…
Digital Marketing Hub
Loomly Success Stories: Be My Social
In this Loomly Success Story, we spoke with Kai Savage, Digital Marketing Manager at Be My Social, a social media and digital marketing agency based in Doncaster, United Kingdom. Be My Social was …
How to Use Customer Reviews to Grow Your Business Online
Fact: nobody goes online to get ‘sold to’ by a brand. After an initial Google search, you can bet potential customers are going straight to your reviews to see what real people have to say about y…
How to Create an Instagram Aesthetic That Sets Your Brand Apart
Does your brand have a cohesive Instagram aesthetic? Or does your Instagram profile look disjointed, unfocused, and — dare we say it? — off-puttingly cluttered? As comedian Will Rogers (or mayb…
Marketing Automation: Getting Started as a Small Business
Is your marketing team as efficient and effective as it could possibly be? If they don't use marketing automation tools, they most probably aren't. The average marketer spends a third of their t…
How To Set A Realistic Social Media Budget
Every B2B or B2C content marketer knows that social media is a powerful – and proven – way to reach, engage, and grow a target audience to convert leads. But to get a real return on investment (ROI), …
How to Go Live on TikTok
Going live on TikTok can help your brand boost engagement, answer audience questions in real-time, highlight people, products, or services, and build your audience. Creators can even earn some mone…
How to Drive Sales from TikTok
TikTok has over 1 billion monthly active users, was the first non-Facebook mobile app to reach 3 billion downloads globally and is available in over 150 countries. It especially appeals to younger …
7 Marketing Strategies for Black Friday 2021
Black Friday is the busiest shopping weekend of the year. What started as a one-day event after Thanksgiving has become a four-day shopping event ending on Cyber Monday. Last year, consumers spent …
Do You Need a Social Media Marketing Degree?
Digital marketing in general, and social media marketing in particular, have become ubiquitous. But if you aspire to become a social media marketer, is a social media marketing degree absolutely n…