Publish Even More Accurately With Your New Facebook Audience Targeting Features

Today, we are launching new features allowing you to publish posts even more accurately from Post Builder: Facebook Audience Targeting.

Loomly Facebook Audience Targeting Demo

On the one hand, Preferred Audience lets you choose the people you would like to reach in Facebook Newsfeed: the people in these groups are more likely to see your post.

You can define a Preferred Audience with the following criteria:

  • Age
  • Gender
  • “Interested in”
  • Relationship status
  • Education status
  • Country
  • Region
  • Locale (language)
  • Interests

On the other hand, Audience Restrictions  allow you to limit who will be able to see your post: only the people in the audiences you choose will be able to see this post, anywhere on Facebook.

You can define Audience Restrictions with the following criteria:

  • Age
  • Gender
  • Country
  • Region
  • Locale (language)

These Facebook Audience Targeting features are already available to all Loomly users: login now and check these out!

Once again, this is an update inspired by your amazing feedback and still can’t thank you enough for your support and your enthusiasm.

Everyday, we get even more grateful to be able to build Loomly for you: you are incredible, thank you so much.

The Loomly Team.


Loomly is a social media planner which helps you create great content for your audience — even better now with these brand-new Facebook Audience Targeting features: start your 15-day free trial now.

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