Introducing Support for Multi-Media Facebook & Instagram Stories

introducing facebook and instagram stories

We’re thrilled to announce that we support reminder posts for multi-media Facebook & Instagram Stories! 🎉

Even though automatically publishing Stories is not available through Facebook and Instagram’s APIs, we still want to help our customers with planning and collaborating on creating Story content. Read on to learn more about how to use Loomly to plan and schedule push notifications for Instagram and Facebook Stories.

When you select Facebook and/or Instagram as a channel in the Post Builder, you can switch to the Stories mode in the fine-tuning panel:

facebook instagram stories Loomly post builder

Then, you will be able to collaborate with your team on and preview your Story like any other post in Post View. We provide support for creating a Story with multiple images and videos:

facebook instagram stories Loomly post view

Once a Facebook or an Instagram Story is Scheduled, and it’s time to publish it, the collaborator(s) assigned to the post in Loomly will receive a notification — email, push, Teams, Slack — including the asset and copy of the Story. You can then publish the Story through your Facebook or Instagram mobile app.

Note: Scheduling Stories is currently not supported by the Facebook & Instagram APIs since they want to keep Stories as organic as possible. We recommend being cautious when considering the use of tools promising direct scheduling capabilities since these are not in line with Facebook’s guidelines and may place the security and integrity of your accounts at risk.

Support for Facebook & Instagram Stories is available to all Loomly users: login to your Dashboard now and create your first Story!

As always, a big thanks to you all Loomly users & customers for suggesting this update. Your continuous feedback & support is immensely appreciated.

Stay tuned for upcoming features related to Stories!

– The Loomly Team


Loomly is the social media management platform that helps marketers create better social media content, now with support for Facebook & Instagram Stories: start your free trial now!