Instagram Advertising Definition

What is Instagram Advertising?

Instagram advertising definition: Instagram advertising is a function of the Instagram social that enables brands to run display ads that target Instagram users.

Instagram advertising requires a brand to have a Facebook page and access to an Instagram business profile. Once setup brands can run five different types of ads:

Photo ads
Carousel ads
Slideshow ads
Video ads
Stories ads

These ads can then be targeted to custom audiences that are created within the Facebook advertising platform.

Instagram adverts are considered to be highly effective; especially for brands that operate in the ecommerce industry, as the platform is optimized for shopping.

Manage all your social media accounts in one place.

Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.

Popularity of the term Instagram Advertising

Concept related to Instagram Advertising

Additional resources about Instagram Advertising

Loomly is the ultimate Brand Success platform that helps your marketing team manage, nurture and amplify your communication on social media. Start your 15-day free trial now.

Marketing Definitions

Loomly Blog