What is a Lead?
Lead definition: lead refers to a person or organization that has the potential to become a customer or client.
Leads are, in many ways, the entire focus of marketing; we aim to generate and connect with leads in order to sell our products.
Leads have usually expressed interest in a product, service or brand and have provided their contact details. These are acquired through a process called lead generation.
Manage all your social media accounts in one place.
Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.
Popularity of the term Lead