The last six years, since we wrote the first line of code in August 2015, have been the ride of our lives.
We were merely aiming to solve a simple pain point encountered in our previous venture — streamlining creation & management of editorial calendars — and ended up building this incredible Brand Success Platform, which:
- Grew at a triple-digit annual rate on average since inception.
- Is currently being used by 13,000+ marketing teams around the world.
- Has been recognized as one of the Top 10 Highest Satisfaction Products of 2021.
We are immensely grateful to all Loomly customers, investors & team members, who trusted us on this journey and contributed in their own unique ways to make Loomly the beautiful company it is today.
In the fast-growing and continuously-changing landscape of social media management software, now seems like the ideal time to pass the baton and enable Loomly to fulfill — even faster — its vision of empowering every marketing team to build a successful brand online.
This is why we decided to partner with ASG and entrust Loomly to the Traject Team, who not only possess deep & sharp domain knowledge, but also live by a set of positive values that resonate with ours.
As ASG’s 11th acquisition in the MarTech industry — alongside Sendible & Planoly, to name a few — and 39th acquisition overall, Loomly will be in good hands.
More importantly, Loomly customers can expect a seamless transition, as the Traject Team intends to preserve & capitalize on the Loomly brand, continue investing in the Loomly team & product, and deliver the same — if not better — quality of service & experience that are Loomly’s signature.
With all the above in mind, it is our absolute pleasure to introduce Alice Song, CEO of Traject, who will be looking after & nurturing Loomly moving forward.
We could not be more excited for the future of Loomly.
Thank you, for everything.
Noémie & Thibaud