Pinterest Definition

The Loomly Team

What is Pinterest?

Pinterest definition: Pinterest is a social media platform launched in 2010 that allows users to create and share virtual Pinterest boards.

Pinterest refers to itself as “Catalog of ideas”. They focus on visual content that engages, explains, and educates on multiple topics.

The visual content can come in the form of:

Users can “favorite” and add this content to their own Pinterest boards, which can be either public or private.

Pinterest’s user base consists of around 250 million active users. They are split at 60% female and 40% male, although 81% of new signups are female.


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