What is Reddit?
Reddit definition: Reddit is an online forum where people can anonymously discuss topics. Their tagline is, “the front page of the internet”.
Reddit discussions happen in communities – known as Subreddits – that exist for virtually any topic people may choose to discuss. Subreddits begin with /r/ followed by the forum name.
Reddit discussions are graded using an upvote and downvote system. High-quality topics are upvoted, and low-quality ones are downvoted.
Reddit users – also known as Redditors – receive karma for posting content and comments that other members of the community enjoy.
Marketers can use the Reddit platform as a source of organic traffic, especially if they are an active part of a community.
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Additional resources about Reddit
- The Complete Guide to Marketing Your Business on Reddit
- The Marketer’s Guide to Reddit
- How to Use Reddit in Your Content Marketing Strategy