SaaS Definition

The Loomly Team

What is SaaS?

SaaS definition: SaaS is an acronym of Software As A Service; it is a method of selling software and applications over the internet.

SaaS products can be characterized as:

  • Being centrally hosted
  • Requiring internet access to use
  • Using subscription-based business models

For example:

Adobe combined their creative software, such as Photoshop and Illustrator, into a product called Adobe Creative Cloud.

Customers pay a recurring subscription fee to use the products, which can be downloaded to a computer and used when connected to the internet.

SaaS provides a lot more security for software-focused brands and gives users more flexible payment options.


Managing social media content has never been easier

All your accounts. One easy-to-use platform.

Start your free 15-day trial

No credit card required.

Popularity of the term SaaS


Concept related to SaaS


Additional resources about SaaS


Loomly is the ultimate Brand Success platform that helps your marketing team manage, nurture and amplify your communication on social media. Start your 15-day free trial now.