Self-Serve Advertising Definition

The Loomly Team

What is Self-Serve Advertising?

Self-serve advertising definition: self-serve advertising is a process where brands can purchase, create, and publish ads on a platform without human assistance.

Self-serve advertising is the most common type of digital advertising. It typically requires users to follow a variation of the following process:

  • Access an advertising platform
  • Create their ad
  • Select targeting options
  • Submit the ad for review

Because this type of advertising requires no human assistance it is priced at a cheaper rate.

Self-serve advertising can be found on almost all social media platforms including – but not limited to – the following:

Popularity of the term Self-Serve Advertising

Concept related to Self-Serve Advertising

Additional resources about Self-Serve Advertising

Loomly is the ultimate Brand Success platform that helps your marketing team manage, nurture and amplify your communication on social media. Start your 15-day free trial now.

Managing social media content has never been easier

All your accounts. One easy-to-use platform.

No credit card required.