Recruitment marketing is becoming more crucial than ever for all businesses, big and small. There are more job opportunities for top talent now, especially with the shift to mainstream remote work …
User-generated content (UGC) is a powerful weapon that every brand needs to embrace. Why? Well, for starters, a whopping 90% of consumers say user-generated content influences their buying deci…
Before the coronavirus pandemic, many organizations were resistant to the idea of remote work. A year later, and things have changed dramatically. Research from McKinsey shows there will be four to…
Not so long ago, brands questioned if they actually needed a social media team. Nowadays, however, digital in general and social media, in particular, are occupying a growing share of everyone's lives…
If you’ve played around with TikTok or Instagram filters, you’ve encountered augmented reality (AR). Immersive technology has been around for a while now, but advancements are making it easier for bra…
Digital clothing is the latest fashion. Except it’s pixels, not textiles. It’s not your stereotypical concept of catwalks, photographers, studios, and sample sizes. Instead, it flips fashion on its…
The pandemic is accelerating digital transformation for businesses, both large and small, with more brands and organizations shifting to ecommerce and social media, as well as marketing collaboration,…
Facebook is the largest social network in the world, offers an unparalleled advertising solution, belongs to a growing ecosystem – including Messenger, Instagram, and WhatsApp – and is continually add…
Everyone has probably heard about bitcoin and blockchain, but an emerging related technology is social tokens, which come with new opportunities for brands and creators. Social tokens — digital ass…
Building a successful brand requires a team with a broad set of marketing skills, including both soft skills and hard skills, as well as some underlying organizational best practices. LinkedIn’s re…