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Pinterest Board Definition

Marketing Definitions

17 Dec 2019 • 1 min read • Austin Shong

Pinterest Board Definition

What is a Pinterest Board?

Pinterest board definition: Pinterest board is a function of the Pinterest social media platform. It is a place where users can pin, share and discuss content around specific topics.

Pinterest boards come in three forms:

  1. Collaborative: where multiple users can add content
  2. Personal: where one user can add content
  3. Private: where one user can add hidden content

Pinterest boards are often followed in the same way brands or users may be followed on platforms like Instagram.

Boards can be categorized into different topics and sub-topics, for example:

  • Crafts
    • Crafts for adults
      • Knitting
      • Crochet
      • Seasonal
        • Christmas
        • Halloween

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