What is B2B?
B2B definition: B2B is short for Business-to-Business; it refers to brands whose target market is other brands.
B2B brands promote their products, services, or information to other brands with a focus on helping them succeed with a particular aspect of their business.
Types of B2B services include:
- Advertising agencies
- Consultants
- Freelancers
- Marketing tools
- Suppliers
- Shipping and handling
For example:
Loomly is a B2B company because our brand success tool helps brands to effectively create and share their corporate communications.
Popularity of the term B2B
Concept related to B2B
Additional resources about B2B
- What Is B2B?
- The Difference Between B2B Sales and B2C Sales and How They Work
- 16 B2B Ecommerce Brands Unveil The Secrets to Scalable Online Success
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